Wednesday, November 18, 2009

Ops.. Sachin... You Too........

In the recent event of Maharashtra controversy, related to so called evacuation of bhaiyas (North Indians) from Mumbai has turned into Cricket Vs Politics. On his completions of 20 years in international cricket Sachin Tendulkar was addressing the media and he commented on Maharashtra controversy that “Maharashtra is a part of India, so every Indian should be welcomed in Maharashtra, I proud to be a Marathi but before that I’m an Indian”
Bal Thakre who is father of Sive Sena which is MNS now commented back on Sachin “Cricketers should keep off from politics, He (Sachin) don’t have right to speak on this issue because all the cricketers are playing for themselves not for India, where are these cricketers when inflation rate in sky high, thousands of people are dying due to malnutrition, and when people are bound to live in slums in abject poverty.”
These comments Cricketer Vs Politicians have raised thousands of questions in more than 1 billion minds of India.
First thing is Sachin preparing to enter in Politics?????????

Sachin a big name in cricket world, having publicity more than the current prime minister of India, and standing on the verge of retirement from cricket world and Ads world too, So what can be a better way for this ambitious guy to in cash it’s publicity, are you thinking the same, what I’m thinking about. Yes for sure there cannot be a better place than politics and Sachin is on the same track. May be in next election you and me will be voting for Sachin Tendulkar.
Now coming to Raj Thakre what will he get by playing this dirty politics? So let’s go back to our history when east India company came in India and started playing “Divide and rule” strategy, and those White skin people have proved the potential of this strategy in India especially, By ruling us over 100 years. Now it’s turn for raj Thakre to do the same ‘Winning the heart of Marathi manoos by throwing the north Indians out of the state.’
Let’s talk about being a centre government why Congress is not taking any actions against raj Thakre.
First Raj Thakre is a prominent figure in the Marathi community , booking him or making any serious statement can result in serious repercussions ,posing a threat to law and order problems in the city , the ripples of which would then be felt at the Centre .
Second it’s all because of vote bank. Do you remember Varun Gandhi belongs to BJP and Congress thrown him behind the bar, because this action against Varun would have fetched a lot of Muslim votes but in case of Raj and Bal Thakre scenario is changed. If they take action against Raj and Bal Thakre Marathi vote bank may unite and Congress become in loss. After these incidents it is clear that Congress is not thinking about country but they are thinking only for themselves. It is prime responsibility of Congress being biggest party of India and ruling party of India & Maharashtra to take strong decisions and book Raj and Bal Thakre against NSA.
But I am very sure nothing would happen to Bal and Raj thakre until unless we Indians stop being fooled by these dirty politicians and their dirty lucrative tactics.
JAI HIND, JAI BHARAT…………………………

Tuesday, November 17, 2009

Life is a game….win it or better die……………

Almost all the great soul of this planet has gone through the toughest time in their life, even an ordinary person can’t imagine the situations those persons has passed through, let’s talk about Steve jobs, his childhood passed in abject poverty, but anyhow he joined a college, and used to collect the empty cola bottles for running his daily expenditure, and walked around 5 mile on every Saturday night to reach on one of the temple on the Sunday morning to get free food, and today Steve is one the well known personality of world, created world’s most admired company…Apple computer.


What can be a toughest time for an MBA student, especially those who work hard day and night with hope of getting good jobs, definitely its placement time dude! And conditions become worse if less eligible people will grab the good job easily. But as we all know life is not fun it’s an ordeal, each and every step in life, will put you in tough situations and those who come up with a flying colors become history for the coming generations, and those who fail to win this game, Vaporized with the span of time. So it’s your turn to choose Vaporized Vs Carving history by your own ways.
Getting job is not a big deal but holding it requires lot of hard work and knowledge, and those who work hard are easily capable of later. So dude it’s time to once again unite each and every cell of your body to put your 1000% to prove yourself to them who raised their finger towards you, to them who doubted on your capabilities, to them who passes sarcastic smiles on your every failure, and ultimately to yourself to your loved one and all who supported you on each and every step of your life.
“FAILURE IS A FIRST STEP TOWARDS A SUCCESS”

Sunday, November 15, 2009

4P’s.... not enough........................


Being an MBA student from one of the self called prestigious institute of Hyderabad, I think 4 P’s of marketing are not enough at all in this rapidly changing environment of globalisation, where each and every company needed to have some or other kind of “USP” to survive the competition, so friends I am here with 17 P’s of marketing, yes I have written 17 and it’s not by mistake, don’t be so surprised just keep on going................
As we know that whether it is retailer, wholesaler or manufactures need a PRODUCT (1), to satisfy the need of the customers to offer something to valuable to them, at a right PLACE (2), with right PRICE (3), and this product need to be PROMOTED (4) well to get through the clutter, yes clutter, because there are thousands of substitutes are available for every single product in market, thanks to the globalisation! Customers have choices to choose one of them which can satisfy their need and want.
One of the most valuable assets a company can have is PEOPLE (5) who are involved in every step of product flow from raw material, to final product to the final consumers, but most of the companies are not realising the worth of their employees and treating them as a machine at work rather than human being, don’t you think so, if not than let me tell you about a recent survey done by Fortune magazine regarding ‘best place to work for ’ and only 6% of the fortune 500 companies were able to get into this list, it shows that even top most companies of the world do the hell with fun and put their employees on rigorous work.
To succeed in the business in this era of 21ST century a company need a well coded PLANNING (6) to gain more market share and achieve their objective as well. One of the CEO said that ‘Business is not charity’ so companies needed a good return on investment and PROFIT (7) to survive and to compete with their peers. In any business timely PAYMENT (8) is a basic necessity to maintain their working capital, those companies which were unable to maintain it, has become part of history as Lehman Brothers.
Word of mouth is one of the most widely used and accepted marketing strategy, among the top notch companies of the world, this WOM is nothing but a need for PRAISE (9) to gain advantage over the competitors.
Sam Walton, Founder of World’s largest retail store chain said “customer is boss, even customer can fire the CEO of an organization by simply spending his money somewhere else”, so company are focusing on having long term relationship with the customers and adopting very PROFESSIONAL APPROACH (10) to deal with customers to keep them satisfy and to reap the benefit of customers LTV (Life time value).
Even today the customer is king but I won’t hesitate to say that ALL CONSUMERS ARE FOOL, HOW! So let me tell you that today Nokia Is market leader in mobile Phone manufacturing industry, with slightly above 65% market share, but the company which got the best quality award in same industry is Sony Ericson (IDC report of 2007) and having only 6% market shares in India. Guess! who is the most successful footballer of all times scoring the most goals in the history of international football. Obviously, the “perceived” answer is Pele, right? Wrong! The man is Daei Ali of Iran (109 goals). With 77 goals, Pele is not even second in the list (Ferenc Puskas from Hungary is, with 84 goals)! So it’s all about the perception of individual and this perception is based on the POSITIONING (11) strategy adopted by the company.
Better the positioning of a product or company the more PRESTIGIOUS (12) it is considered, member of your staff, call them your internal customers are driven by PERKS (13) and environment at workplace should be pleasurable (14) to improve the PERFORMANCE (15) of your organisation as a whole. Like tangible investment in the past, today’s management look for PERSONNEL SKILLS (16) and which is very much required to keep your customers satisfied and important factor to achieve PRODUCTIVITY(17)

Shush........
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