As it is well said that “Nothing great in the world has been accomplished without passion.” In this era of 21ST century, take any well established name, and instantly one will come to know that what make them great in the eyes of world is Passion only, whether its star cricketer Sachin Tendulkar or Business icon Ratan Tata. Reason behind their success is very simple Passion + Dedication = A Successful Business, when people are ready to turn their passion into their profession they have greater chances to succeed because they are going to do what they literally like to do, they enjoy their work and that’s what gives them strength to excel in this competitive world. And turning your passion into a business gives you freedom to tailor your competitive approach to meet the needs, wants, and desire of your targeted market niche.
Borowing from Arindam Chaudhari to succeed in market one need one more Ps along with Passion and that is Positive Energy! These are the two most important aspects that differentiate us from being a diamond with a high carat value! All successful achievers always have these two most important characteristics within themselves. They are extremely passionate about what they do... Passion for the poor is what made Mother Teresa go on and on despite being from a foreign country and being stuck in a dirty city with unseen poverty all around. Such people are also always full of positive energy. They never see negativity in anything! You talk to them about anything and they have a positive attitude. Friends of Sabeer Bhatia say that even when he was nothing, he would always dream big. That’s the attitude which led him to create Hotmail! Thus, a human being’s success is determined by his outlook in life, which is in turn dependent on his passion and positive energy!
Passion, which is an intense feeling, can be leveraged into cash generation if you know what it takes to do it. The ongoing recession has taught many people to be highly discerning as to what knowledge and skills they have in stock that can be used to create economic value in a field they like best. They seek and pursue their passion. They exercise raw courage to go out of their comfort zone and do what they may have not done before to make a living, fully realizing that passion alone without action cannot deliver financial value.
People who have excelled in converting their passion into sales recognize the fact that passion has emotional dimension that should be managed lest it distorts the quality of one's thoughts and actions.
What do we really need to turn our passion into a business?
1. Ask yourself, "Is this something I really enjoy doing and can sustain, or am I just swept up in the latest craze?
2. If you think your passion or hobby still has potential as a business, try to find out if lots of other people are doing it - who or what the competition is. What is it about your offerings that are unique or hard to find? Is this something people really want?
3. Remember, the customer is king (or queen). Don't underestimate the power of customer service or how a lack of customer service can cost you sales.
4. Network with other hobbyists or dealers will give an added advantage in long run.
5. Have fun. Once you lose your passion or drive, what made you go into this in the first place, you're going to lose business.
Now I would like to end this write up with a famous saying “Waste no more time talking about great souls and how they should be. Become one yourself!"
Good PASSION sush...................keep going........
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